From 1937
MONET / Jewelers
Rectangular dangling tag combines the Monet name with Jewelers in script.
stamped · plated costume jewelry · Providence, Rhode Island / New York, United States
Designer marks
Monet jewelry stamp
Monet jewelry stamp include stamped “MONOCRAFT” on plated costume jewelry in Providence, Rhode Island / New York, United States.
- Active years
- From 1927
- Country
- United States
- Products
- monograms, personalized initial jewelry, necklaces, bracelets, bangles, brooches, earrings, charms, sterling costume jewelry
- Marks
- 5
Monocraft founded 1927; Monet Jewelers launched 1937. Manufacturing and brand ownership changed, with rights transactions in 2000 and 2011. No verified final brand-use date.
What to look for
- Look beside clasps, on hanging tags, inside bangles and on brooch backs. Read Jewelers, STERLING and any patent wording as part of the complete mark.
- MONOCRAFT identifies the parent business. It is not a reliable automatic cutoff at 1937, because the name continued after the Monet line appeared.
- The early Monet Jewelers tag combines two lettering styles. Later copyright plaques use shorter Monet wording; the absence of a copyright symbol alone does not establish an early date.
- A gold-coloured finish is separate from the metal beneath it. Read STERLING where present instead of assuming that all Monet jewelry uses the same material.
Marks & lettering
5 marks
Undated
MONET / PAT. NO. 2515817
Long block-capital name and a separate patent-number line are stamped along the bracelet-link backs.
stamped · plated costume jewelry · Providence, Rhode Island / New York, United States
Undated
MONOCRAFT
Plain small block-capital name on the reverse of a personalized initial brooch.
stamped · plated costume jewelry · Providence, Rhode Island / New York, United States
Undated
MONET / STERLING
Two lines appear on a small oval plaque; STERLING distinguishes this material-specific signature.
stamped · sterling silver · Providence, Rhode Island / New York, United States
About Monet
Monet developed from Monocraft Products, founded in 1927 by brothers Michael and Joseff, also known as Jay, Chernow. The company maintained New York offices and a Providence, Rhode Island factory. Its first speciality was metal monograms for handbags. Personalized jewelry followed, including interchangeable-letter Click-Its brooches and Dangles charms, bracelets and necklaces.
Monet Jewelers launched in 1937 as a subsidiary offering a broader fashion-jewelry range. The first full-page advertisement appeared in Vogue that October. Early necklaces and bracelets could carry a Monet Jewelers tag, while some brooches used an accented Monét name. Gold- and silver-coloured metal designs were central to the range, with some enamel and rhinestone pieces. Sterling silver jewelry formed part of the 1940s output. Later collections included chains, bangles, brooches, earrings and matching sets, supported by patented findings and clasp designs.
General Mills acquired Monet in 1968, and the business subsequently passed through other owners. Liz Claiborne bought the Monet Group assets on 26 July 2000 through Monet International. In November 2011, JCPenney acquired the United States and Puerto Rico rights to the Monet trademarks. These ownership changes extended the brand beyond its original Providence manufacturing business.
Also known as: Monocraft · Monet Jewelers · Monét · Monet Group · Monet International · Monocraft Products Co., Inc. / Monet Jewelers
Look-alikes & how to tell them apart
Napier →
Both brands made polished metal chains and classic gold-coloured costume jewelry. Read the complete stamped name or clasp tag; Napier lettering identifies a separate business.